WHO - Hobamann is a clothing design brand based in Los Angeles, California.
One afternoon in Hong Kong, Evelins - manager, wife - had the idea of creating a brand that was already in Alessandro’s mind - graphic designer, husband.
Back in Italy for a short time, they have thus laid the foundations of the brand and its products, always evolving.
This is how Hobamann was born.
VISION - Hobamann is the guru residing within us. It wakes up when we meditate, reflect, try to elevate and improve ourselves, we talk to nature and ourselves in order to avoid the mistakes we make as human beings so as never to repeat them again.
WHY - Hobamann says “Be your own guru” because each of us has the strength to ask and give help to build a new brotherhood and sisterhood, a sublime state where the whole is more than the sum of its parts.
The first act of improvement takes place within us, with humility and modesty, reflecting on everything around us.
It’s not an easy path.
PRODUCTS- Hobamann, through its graphics design,
aims to encourage people to reflect and become aware of universal themes such as beauty, tolerance, criticism, love, and affection.
When he can’t do it, he tries to be nice and nothing more.
Take care, be safe,
Evelins and Alessandro